{"id":14,"date":"2025-10-23T05:41:39","date_gmt":"2025-10-23T05:41:39","guid":{"rendered":"https:\/\/woraa.com\/?p=14"},"modified":"2025-10-23T05:41:39","modified_gmt":"2025-10-23T05:41:39","slug":"quy-trinh-ban-hang-woraa-v1-0","status":"publish","type":"post","link":"https:\/\/woraa.com\/?p=14","title":{"rendered":"Quy tr\u00ecnh B\u00e1n h\u00e0ng WORAA (v1.0)"},"content":{"rendered":"\n<p><strong>Ng\u00e0y \u00e1p d\u1ee5ng:<\/strong> 23\/10\/2025<br><strong>Ph\u1ea1m vi:<\/strong> To\u00e0n h\u1ec7 th\u1ed1ng WORAA\/TOKOO \u2013 k\u00eanh Online (Website\/Zalo\/Facebook) &amp; Offline (Showroom).<br><strong>M\u1ee5c ti\u00eau:<\/strong> T\u0103ng t\u1ec9 l\u1ec7 ch\u1ed1t, chu\u1ea9n h\u00f3a tr\u1ea3i nghi\u1ec7m, gi\u1ea3m sai s\u00f3t; \u0111\u1ea3m b\u1ea3o <strong>\u0111\u01a1n c\u00f3 l\u00e3i<\/strong> v\u00e0 <strong>giao\u2013l\u1eafp \u0111\u00fang h\u1eb9n<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">1) Nguy\u00ean t\u1eafc &amp; \u0110\u1ecbnh ngh\u0129a<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>1 lead \u2013 1 Owner:<\/strong> M\u1ed7i kh\u00e1ch c\u00f3 ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch xuy\u00ean su\u1ed1t.<\/li>\n\n\n\n<li><strong>SLA b\u1eaft bu\u1ed9c:<\/strong> G\u1ecdi l\u1ea1i \u2264 <strong>15 ph\u00fat<\/strong>; g\u1eedi b\u00e1o gi\u00e1 \u2264 <strong>30 ph\u00fat<\/strong>.<\/li>\n\n\n\n<li><strong>Th\u00f4ng tin 1 ngu\u1ed3n:<\/strong> M\u1ecdi d\u1eef li\u1ec7u tr\u00ean CRM\/Woo ph\u1ea3i \u0111\u1ea7y \u0111\u1ee7 v\u00e0 \u0111\u1ed3ng nh\u1ea5t.<\/li>\n\n\n\n<li><strong>Minh b\u1ea1ch chi ph\u00ed:<\/strong> Gi\u00e1, ph\u00ed giao\u2013l\u1eafp, ph\u1ee5 ki\u1ec7n, ch\u00ednh s\u00e1ch \u0111\u1ed5i\/tr\u1ea3 \u0111\u01b0\u1ee3c n\u00f3i r\u00f5 tr\u01b0\u1edbc khi ch\u1ed1t.<\/li>\n\n\n\n<li><strong>Ph\u00e2n lo\u1ea1i lead:<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>N\u00f3ng<\/strong> (mua trong ng\u00e0y) \u2022 <strong>\u1ea4m<\/strong> (\u22647 ng\u00e0y) \u2022 <strong>L\u1ea1nh<\/strong> (>7 ng\u00e0y)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">2) Pipeline b\u00e1n h\u00e0ng &amp; SLA<\/h2>\n\n\n\n<p><strong>Lu\u1ed3ng t\u1ed5ng:<\/strong> Lead \u2192 Ph\u00e2n c\u00f4ng \u2192 Li\u00ean h\u1ec7 1 \u2192 Khai th\u00e1c nhu c\u1ea7u \u2192 \u0110\u1ec1 xu\u1ea5t (G\/B\/B) \u2192 Ch\u00e0o gi\u00e1 \u2192 X\u1eed l\u00fd ph\u1ea3n \u0111\u1ed1i \u2192 Ch\u1ed1t \u2192 T\u1ea1o \u0111\u01a1n \u2192 H\u1eb9n giao\u2013l\u1eafp &amp; Upsell \u2192 B\u00e0n giao\/Thu ti\u1ec1n \u2192 CSKH<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Ch\u1eb7ng<\/th><th>M\u1ee5c ti\u00eau<\/th><th>Vi\u1ec7c ph\u1ea3i l\u00e0m<\/th><th>SLA<\/th><th>Chu\u1ea9n \u0111\u1ea7u ra<\/th><\/tr><\/thead><tbody><tr><td>1. Nh\u1eadn lead<\/td><td>Kh\u00f4ng r\u01a1i lead<\/td><td>T\u1ef1 \u0111\u1ed9ng v\u00e0o CRM\/Zalo OA\/Website<\/td><td>T\u1ee9c th\u00ec<\/td><td>Lead c\u00f3 <strong>Owner<\/strong>, tag ngu\u1ed3n\/khu v\u1ef1c<\/td><\/tr><tr><td>2. Ph\u00e2n c\u00f4ng<\/td><td>\u0110\u00fang ng\u01b0\u1eddi\/\u0111\u00fang khu v\u1ef1c<\/td><td>\u0110i\u1ec1u ph\u1ed1i g\u00e1n Sales theo chi nh\u00e1nh<\/td><td>10\u2019<\/td><td>Owner hi\u1ec3n th\u1ecb tr\u00ean CRM<\/td><\/tr><tr><td>3. Li\u00ean h\u1ec7 l\u1ea7n 1<\/td><td>K\u1ebft n\u1ed1i nhanh<\/td><td>G\u1ecdi\/Zalo; n\u1ebfu b\u1eadn, \u0111\u1eb7t l\u1ecbch g\u1ecdi l\u1ea1i<\/td><td>15\u2019<\/td><td>Log cu\u1ed9c g\u1ecdi + l\u1ecbch follow-up<\/td><\/tr><tr><td>4. Khai th\u00e1c nhu c\u1ea7u<\/td><td>Hi\u1ec3u \u0111\u00fang b\u1ed1i c\u1ea3nh<\/td><td>H\u1ecfi di\u1ec7n t\u00edch ph\u00f2ng, kho\u1ea3ng c\u00e1ch xem, treo\/t\u1ee7, ngu\u1ed3n t\u00edn hi\u1ec7u, ng\u00e2n s\u00e1ch, th\u01b0\u01a1ng hi\u1ec7u<\/td><td>20\u2019<\/td><td>Form nhu c\u1ea7u \u0111\u1ea7y \u0111\u1ee7<\/td><\/tr><tr><td>5. \u0110\u1ec1 xu\u1ea5t G\/B\/B<\/td><td>2\u20133 option h\u1ee3p l\u00fd<\/td><td>So\u1ea1n <strong>Good\/Better\/Best<\/strong> + \u1ea3nh\/\u0111i\u1ec3m kh\u00e1c bi\u1ec7t<\/td><td>30\u2019<\/td><td>Tin nh\u1eafn\/Zalo Card\/Link landing<\/td><\/tr><tr><td>6. Ch\u00e0o gi\u00e1<\/td><td>R\u00f5 &amp; minh b\u1ea1ch<\/td><td>N\u00eau gi\u00e1 ni\u00eam y\u1ebft\/gi\u00e1 b\u00e1n, <strong>ph\u00ed giao\u2013l\u1eafp<\/strong>, qu\u00e0 t\u1eb7ng, th\u1eddi h\u1ea1n b\u00e1o gi\u00e1<\/td><td>30\u2019<\/td><td>B\u00e1o gi\u00e1 chu\u1ea9n UTM + m\u00e3 \u0111\u01a1n nh\u00e1p<\/td><\/tr><tr><td>7. X\u1eed l\u00fd ph\u1ea3n \u0111\u1ed1i<\/td><td>Th\u00e1o ch\u1ed1t<\/td><td>So s\u00e1nh c\u00f4ng t\u00e2m, \u01b0u\/nh\u01b0\u1ee3c, ch\u00ednh s\u00e1ch h\u00e3ng, case th\u1ef1c t\u1ebf<\/td><td>Trong ng\u00e0y<\/td><td>Checklist objection (xem m\u1ee5c 5)<\/td><\/tr><tr><td>8. Ch\u1ed1t<\/td><td>Cam k\u1ebft 2 chi\u1ec1u<\/td><td>X\u00e1c nh\u1eadn model, gi\u00e1 cu\u1ed1i, l\u1ecbch giao, \u0111\u1ecba ch\u1ec9; thu c\u1ecdc n\u1ebfu c\u1ea7n<\/td><td>Ngay sau \u0111\u1ed3ng \u00fd<\/td><td>Bi\u00ean nh\u1eadn c\u1ecdc\/\u0111\u01a1n Woo t\u1ea1o \u0111\u1ee7 tr\u01b0\u1eddng<\/td><\/tr><tr><td>9. H\u1eb9n giao\u2013l\u1eafp &amp; Upsell<\/td><td>AOV t\u0103ng + giao su\u00f4n s\u1ebb<\/td><td>H\u1eb9n gi\u1edd; upsell <strong>gi\u00e1 treo, d\u00e2y HDMI, soundbar, v\u1ec7 sinh<\/strong><\/td><td>Ngay khi t\u1ea1o \u0111\u01a1n<\/td><td>L\u1ecbch tr\u00ean h\u1ec7 th\u1ed1ng + ghi ch\u00fa k\u1ef9 thu\u1eadt<\/td><\/tr><tr><td>10. B\u00e0n giao\/Thu ti\u1ec1n<\/td><td>Kh\u00e1ch d\u00f9ng \u0111\u01b0\u1ee3c ngay<\/td><td>K\u1ef9 thu\u1eadt nghi\u1ec7m thu, ch\u1ee5p \u1ea3nh, k\u00fd BB; thu COD\/CK<\/td><td>Theo l\u1ecbch<\/td><td>\u1ea2nh &amp; BB l\u01b0u h\u1ed3 s\u01a1 \u0111\u01a1n; tr\u1ea1ng th\u00e1i <strong>Ho\u00e0n th\u00e0nh<\/strong><\/td><\/tr><tr><td>11. CSKH &amp; NPS<\/td><td>T\u00e1i mua\/gi\u1edbi thi\u1ec7u<\/td><td>G\u1ecdi 24\u201348h, 7 ng\u00e0y, 30 ng\u00e0y; xin review<\/td><td>\u0110\u00fang h\u1eb9n<\/td><td>NPS log \u2265 70; tag review<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">3) Quy tr\u00ecnh chi ti\u1ebft theo vai tr\u00f2<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">3.1. Sales (T\u01b0 v\u1ea5n)<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Ti\u1ebfp c\u1eadn:<\/strong> G\u1ecdi\/Zalo trong 15\u2019 \u2192 xin 3 th\u00f4ng tin nhanh: k\u00edch th\u01b0\u1edbc ph\u00f2ng, c\u00e1ch l\u1eafp (treo\/t\u1ee7), ng\u00e2n s\u00e1ch.<\/li>\n\n\n\n<li><strong>Kh\u1ea3o s\u00e1t:<\/strong> N\u1ebfu treo t\u01b0\u1eddng, y\u00eau c\u1ea7u <strong>\u1ea3nh v\u1ecb tr\u00ed l\u1eafp<\/strong> (to\u00e0n c\u1ea3nh + \u1ed5 \u0111i\u1ec7n).<\/li>\n\n\n\n<li><strong>\u0110\u1ec1 xu\u1ea5t G\/B\/B:<\/strong> 3 model b\u00e1m nhu c\u1ea7u; n\u00eau r\u00f5 \u01b0u\/nh\u01b0\u1ee3c v\u00e0 <strong>t\u1ea1i sao ph\u00f9 h\u1ee3p<\/strong>.<\/li>\n\n\n\n<li><strong>Ch\u00e0o gi\u00e1 minh b\u1ea1ch:<\/strong> Gi\u00e1 thi\u1ebft b\u1ecb + <strong>ph\u00ed giao\/l\u1eafp<\/strong> + ph\u1ee5 ki\u1ec7n. C\u00f3 <strong>th\u1eddi h\u1ea1n<\/strong> (48\u201372h).<\/li>\n\n\n\n<li><strong>X\u1eed l\u00fd ph\u1ea3n \u0111\u1ed1i:<\/strong> (gi\u00e1, th\u01b0\u01a1ng hi\u1ec7u, k\u00edch th\u01b0\u1edbc, th\u1eddi gian giao\u2026).<\/li>\n\n\n\n<li><strong>Ch\u1ed1t &amp; t\u1ea1o \u0111\u01a1n Woo:<\/strong> \u0110i\u1ec1n <strong>\u0111\u1ecba ch\u1ec9, thang m\u00e1y, lo\u1ea1i t\u01b0\u1eddng, cao t\u1eeb s\u00e0n, \u0111i d\u00e2y<\/strong>, ng\u01b0\u1eddi nh\u1eadn, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i.<\/li>\n\n\n\n<li><strong>H\u1eb9n giao\u2013l\u1eafp:<\/strong> Confirm khung gi\u1edd v\u1edbi \u0111i\u1ec1u ph\u1ed1i; ghi ch\u00fa k\u1ef9 thu\u1eadt; upsell h\u1ee3p l\u00fd.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">3.2. \u0110i\u1ec1u ph\u1ed1i<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nh\u1eadn \u0111\u01a1n \u2192 ki\u1ec3m t\u1ed3n\/ETA c\u00f9ng Kho \u2192 x\u1ebfp l\u1ecbch \u0111\u1ed9i K\u1ef9 thu\u1eadt.<\/li>\n\n\n\n<li>T\u1ea1o <strong>Phi\u1ebfu giao\u2013l\u1eafp<\/strong> (QR ch\u1ee9a: m\u00e3 \u0111\u01a1n, KH, ghi ch\u00fa k\u1ef9 thu\u1eadt).<\/li>\n\n\n\n<li>B\u00e1o l\u1ea1i Sales &amp; KH th\u1eddi gian d\u1ef1 ki\u1ebfn; c\u1eadp nh\u1eadt n\u1ebfu thay \u0111\u1ed5i.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.3. Kho<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chu\u1ea9n b\u1ecb h\u00e0ng theo <strong>FIFO\/serial<\/strong>; pick ph\u1ee5 ki\u1ec7n theo \u0111\u01a1n.<\/li>\n\n\n\n<li>\u1ea2nh tr\u01b0\u1edbc khi xu\u1ea5t kho; b\u00e0n giao K\u1ef9 thu\u1eadt + tem \u0111\u01a1n.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3.4. K\u1ef9 thu\u1eadt giao\u2013l\u1eafp<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u1ecdi tr\u01b0\u1edbc 30\u201360\u2019; ki\u1ec3m tra m\u1eb7t b\u1eb1ng; l\u1eafp \u0111\u00fang k\u1ef9 thu\u1eadt, \u0111i d\u00e2y g\u1ecdn; c\u1ea5u h\u00ecnh TV c\u01a1 b\u1ea3n.<\/li>\n\n\n\n<li>Nghi\u1ec7m thu: \u1ea3nh sau l\u1eafp + bi\u00ean b\u1ea3n; h\u01b0\u1edbng d\u1eabn nhanh.<\/li>\n\n\n\n<li>Thu ti\u1ec1n (n\u1ebfu COD) v\u00e0 c\u1eadp nh\u1eadt tr\u1ea1ng th\u00e1i \u0111\u01a1n.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">4) M\u1eabu script &amp; tin nh\u1eafn<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">4.1. Script g\u1ecdi nhanh (30\u201360s)<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Em ch\u00e0o anh\/ch\u1ecb [T\u00ean], em t\u1eeb WORAA. Em h\u1ecfi nhanh \u0111\u1ec3 t\u01b0 v\u1ea5n chu\u1ea9n: ph\u00f2ng m\u00ecnh kho\u1ea3ng bao nhi\u00eau m\u00b2 v\u00e0 anh\/ch\u1ecb mu\u1ed1n <strong>treo t\u01b0\u1eddng hay \u0111\u1ec3 t\u1ee7<\/strong> \u1ea1? Ng\u00e2n s\u00e1ch d\u1ef1 ki\u1ebfn kho\u1ea3ng\u2026? Em g\u1eedi ngay 2\u20133 m\u1eabu ph\u00f9 h\u1ee3p v\u00e0 c\u00f3 th\u1ec3 <strong>giao\u2013l\u1eafp trong ng\u00e0y<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">4.2. Tin nh\u1eafn \u0111\u1ec1 xu\u1ea5t G\/B\/B (Zalo)<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Good:<\/strong> Xiaomi TV A 55\u201d \u2013 Google TV, 4K \u2013 <em>ph\u00f9 h\u1ee3p ph\u00f2ng 18\u201322m\u00b2<\/em>.<\/li>\n\n\n\n<li><strong>Better:<\/strong> Xiaomi TV A Pro 55\u201d \u2013 vi\u1ec1n m\u1ecfng, 60Hz \u2013 <em>h\u00ecnh \u1ea3nh s\u1eafc h\u01a1n, micro t\u00edch h\u1ee3p<\/em>.<\/li>\n\n\n\n<li><strong>Best:<\/strong> Xiaomi TV S Pro Mini\u2011LED 55\u201d \u2013 <em>\u0111\u1ed9 t\u01b0\u01a1ng ph\u1ea3n cao, xem phim t\u1ed1i r\u1ea5t \u0111\u1eb9p<\/em>.<br><strong>Ph\u00ed giao\u2013l\u1eafp<\/strong> n\u1ed9i th\u00e0nh: \u2026k; <strong>\u01afu \u0111\u00e3i 48h<\/strong>: t\u1eb7ng <strong>gi\u00e1 treo<\/strong> + <strong>d\u00e2y HDMI<\/strong>.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4.3. M\u1eabu ch\u00e0o gi\u00e1<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Gi\u00e1 s\u1ea3n ph\u1ea9m: \u2026\u0111<br>Ph\u1ee5 ki\u1ec7n\/Ph\u00ed l\u1eafp: \u2026\u0111<br>T\u1ed5ng d\u1ef1 ki\u1ebfn: \u2026\u0111<br>L\u1ecbch giao\u2013l\u1eafp s\u1edbm nh\u1ea5t: <strong>[hh:mm \u2013 dd\/mm]<\/strong>. \u01afu \u0111\u00e3i gi\u1eef trong <strong>48h<\/strong>.<\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">4.4. X\u00e1c nh\u1eadn \u0111\u01a1n &amp; l\u1ecbch<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u0110\u01a1n [#1234] \u2013 [Model], giao\u2013l\u1eafp <strong>[hh:mm \u2013 dd\/mm]<\/strong>. K\u1ef9 thu\u1eadt s\u1ebd g\u1ecdi tr\u01b0\u1edbc 30\u201360 ph\u00fat. C\u1ea7n h\u1ed7 tr\u1ee3: 0988 009926.<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">5) X\u1eed l\u00fd ph\u1ea3n \u0111\u1ed1i \u2013 Playbook t\u1eaft<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u201cGi\u00e1 cao h\u01a1n ch\u1ed7 kia\u201d<\/strong> \u2192 So s\u00e1nh <strong>t\u1ed5ng chi ph\u00ed<\/strong> (giao\u2013l\u1eafp, ph\u1ee5 ki\u1ec7n, b\u1ea3o h\u00e0nh), cam k\u1ebft l\u1eafp chu\u1ea9n &amp; nhanh; \u0111\u1ec1 xu\u1ea5t <strong>deal g\u1ecdn<\/strong> n\u1ebfu h\u1ee3p l\u00fd.<\/li>\n\n\n\n<li><strong>\u201cCh\u01b0a quy\u1ebft \u0111\u01b0\u1ee3c k\u00edch th\u01b0\u1edbc\u201d<\/strong> \u2192 D\u1ef1a kho\u1ea3ng c\u00e1ch: ~2,3\u20133\u00d7 chi\u1ec1u cao m\u00e0n; ph\u00f2ng 18\u201322m\u00b2 khuy\u1ebfn ngh\u1ecb 55\u201365\u201d.<\/li>\n\n\n\n<li><strong>\u201cS\u1ee3 treo t\u01b0\u1eddng y\u1ebfu\u201d<\/strong> \u2192 C\u00f3 gi\u1ea3i ph\u00e1p <strong>n\u1edf chuy\u00ean d\u1ee5ng\/gi\u00e1 treo chu\u1ea9n<\/strong>, bi\u00ean b\u1ea3n ch\u1ecbu l\u1ef1c; t\u01b0 v\u1ea5n \u0111\u1ed5i v\u1ecb tr\u00ed\/\u0111\u1eb7t t\u1ee7 n\u1ebfu t\u01b0\u1eddng y\u1ebfu.<\/li>\n\n\n\n<li><strong>\u201cKh\u00f4ng r\u00e0nh TV th\u00f4ng minh\u201d<\/strong> \u2192 H\u1eb9n k\u1ef9 thu\u1eadt <strong>c\u00e0i s\u1eb5n<\/strong> + h\u01b0\u1edbng d\u1eabn 5 ph\u00fat, t\u00e0i li\u1ec7u quick\u2011start.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">6) Chu\u1ea9n h\u1ed3 s\u01a1 &amp; d\u1eef li\u1ec7u \u0111\u01a1n<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tr\u00ean Woo\/ERP:<\/strong> model, serial, ph\u1ee5 ki\u1ec7n, ph\u00ed l\u1eafp, \u0111\u1ecba ch\u1ec9, lo\u1ea1i t\u01b0\u1eddng, cao treo (cm), \u0111i d\u00e2y, \u1ea3nh tr\u01b0\u1edbc\/sau.<\/li>\n\n\n\n<li><strong>Ch\u1ee9ng t\u1eeb:<\/strong> bi\u00ean b\u1ea3n b\u00e0n giao, h\u00f3a \u0111\u01a1n \u0111i\u1ec7n t\u1eed (n\u1ebfu KH c\u1ea7n), bi\u00ean nh\u1eadn c\u1ecdc\/phi\u1ebfu thu.<\/li>\n\n\n\n<li><strong>Tag &amp; UTM:<\/strong> ngu\u1ed3n lead, chi\u1ebfn d\u1ecbch, chi nh\u00e1nh.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">7) KPI &amp; m\u1ee5c ti\u00eau<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Call back \u2264 15\u2019<\/strong> \u2265 95%<\/li>\n\n\n\n<li><strong>B\u00e1o gi\u00e1 \u2264 30\u2019<\/strong> \u2265 95%<\/li>\n\n\n\n<li><strong>T\u1ec9 l\u1ec7 ch\u1ed1t<\/strong> (lead\u2192\u0111\u01a1n): \u2265 18\u201325% (theo k\u00eanh)<\/li>\n\n\n\n<li><strong>AOV<\/strong>: TV \u2265 10,5 tri\u1ec7u; <strong>Attach rate ph\u1ee5 ki\u1ec7n<\/strong> \u2265 35%\/\u0111\u01a1n<\/li>\n\n\n\n<li><strong>\u0110\u00fang h\u1eb9n giao\u2013l\u1eafp<\/strong>: \u2265 98%<\/li>\n\n\n\n<li><strong>NPS<\/strong> \u2265 70; <strong>% \u0111\u01a1n \u0111\u1ee7 \u1ea3nh+BB<\/strong> 100%<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">8) RACI \u2013 v\u00ed d\u1ee5 \u0111\u01a1n TV 55\u201d treo t\u01b0\u1eddng<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>C\u00f4ng vi\u1ec7c<\/th><th>Sales<\/th><th>\u0110i\u1ec1u ph\u1ed1i<\/th><th>Kho<\/th><th>K\u1ef9 thu\u1eadt<\/th><th>K\u1ebf to\u00e1n<\/th><th>Qu\u1ea3n l\u00fd<\/th><\/tr><\/thead><tbody><tr><td>G\u1ecdi &amp; t\u01b0 v\u1ea5n<\/td><td><strong>A\/R<\/strong><\/td><td>I<\/td><td>I<\/td><td>I<\/td><td>I<\/td><td>I<\/td><\/tr><tr><td>Ki\u1ec3m t\u1ed3n\/ETA<\/td><td>I<\/td><td><strong>A<\/strong><\/td><td><strong>R<\/strong><\/td><td>I<\/td><td>I<\/td><td>I<\/td><\/tr><tr><td>T\u1ea1o \u0111\u01a1n &amp; l\u1ecbch<\/td><td><strong>R<\/strong><\/td><td><strong>A<\/strong><\/td><td>C<\/td><td>C<\/td><td>I<\/td><td>I<\/td><\/tr><tr><td>Chu\u1ea9n b\u1ecb &amp; giao\u2013l\u1eafp<\/td><td>I<\/td><td>C<\/td><td><strong>R<\/strong><\/td><td><strong>A\/R<\/strong><\/td><td>I<\/td><td>I<\/td><\/tr><tr><td>Thu ti\u1ec1n\/\u0111\u1ed1i so\u00e1t<\/td><td>I<\/td><td>I<\/td><td>I<\/td><td>C<\/td><td><strong>A\/R<\/strong><\/td><td>I<\/td><\/tr><tr><td>CSKH\/NPS<\/td><td><strong>R<\/strong><\/td><td>C<\/td><td>I<\/td><td>C<\/td><td>I<\/td><td>I<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">9) Bi\u1ec3u m\u1eabu\/Checklist<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Form nhu c\u1ea7u kh\u00e1ch<\/strong>: Ph\u00f2ng m\u00b2 \u2022 Kho\u1ea3ng c\u00e1ch xem \u2022 Treo\/T\u1ee7 \u2022 Ngu\u1ed3n t\u00edn hi\u1ec7u (TV box\/VTVCab\/OTT) \u2022 Ng\u00e2n s\u00e1ch \u2022 Th\u01b0\u01a1ng hi\u1ec7u \u01b0u ti\u00ean \u2022 Th\u1eddi gian r\u1ea3nh.<\/li>\n\n\n\n<li><strong>Phi\u1ebfu giao\u2013l\u1eafp<\/strong>: M\u00e3 \u0111\u01a1n \u2022 Model \u2022 Serial \u2022 Ph\u1ee5 ki\u1ec7n \u2022 Lo\u1ea1i t\u01b0\u1eddng \u2022 Cao treo (cm) \u2022 \u0110i d\u00e2y \u2022 \u1ea2nh tr\u01b0\u1edbc\/sau \u2022 K\u00fd nh\u1eadn.<\/li>\n\n\n\n<li><strong>Checklist l\u1eafp<\/strong>: th\u0103ng b\u1eb1ng \u00b11\u00b0, n\u1edf \u0111\u00fang v\u1eadt li\u1ec7u, test ngu\u1ed3n\/m\u1ea1ng\/HDMI, h\u01b0\u1edbng d\u1eabn 5 ph\u00fat.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">10) Ch\u00ednh s\u00e1ch &amp; quy \u0111\u1ecbnh li\u00ean quan<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Gi\u1eef gi\u00e1 &amp; \u01b0u \u0111\u00e3i<\/strong> theo th\u1eddi h\u1ea1n b\u00e1o gi\u00e1; ngo\u00e0i th\u1eddi h\u1ea1n c\u1ea7n x\u00e1c nh\u1eadn l\u1ea1i.<\/li>\n\n\n\n<li><strong>C\u1ecdc<\/strong> v\u1edbi h\u00e0ng \u0111\u1eb7t tr\u01b0\u1edbc\/h\u00e0ng chuy\u1ec3n chi nh\u00e1nh.<\/li>\n\n\n\n<li><strong>\u0110\u1ed5i tr\u1ea3 7 ng\u00e0y<\/strong>: theo ch\u00ednh s\u00e1ch c\u00f4ng ty\/h\u00e3ng; \u0111i\u1ec1u ki\u1ec7n c\u00f2n nguy\u00ean v\u1eb9n\/serial tem.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">11) H\u1ec7 th\u1ed1ng &amp; c\u00f4ng c\u1ee5<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>CRM\/WooCommerce<\/strong> (HPOS): qu\u1ea3n l\u00fd lead \u2192 \u0111\u01a1n \u2192 giao\/thu.<\/li>\n\n\n\n<li><strong>Zalo OA\/Phone<\/strong>: g\u1ecdi\/nh\u1eafn; m\u1eabu tin nh\u1eafn; g\u00e1n UTM.<\/li>\n\n\n\n<li><strong>Drive\/ERP<\/strong>: l\u01b0u \u1ea3nh, bi\u00ean b\u1ea3n, h\u00f3a \u0111\u01a1n; \u0111\u1ed1i so\u00e1t.<\/li>\n\n\n\n<li><strong>Dashboard<\/strong>: cu\u1ed9c g\u1ecdi, t\u1ec9 l\u1ec7 ch\u1ed1t, AOV, attach rate, NPS.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">12) \u0110\u00e0o t\u1ea1o &amp; \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c Sales<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ki\u1ebfn th\u1ee9c s\u1ea3n ph\u1ea9m<\/strong> (d\u00f2ng Xiaomi\/Samsung\/Toshiba, ch\u00eanh kh\u00e1c bi\u1ec7t).<\/li>\n\n\n\n<li><strong>K\u1ef9 n\u0103ng kh\u1ea3o s\u00e1t &amp; ch\u1ed1t<\/strong> (SPIN\/BANT r\u00fat g\u1ecdn).<\/li>\n\n\n\n<li><strong>Th\u1ef1c h\u00e0nh treo t\u01b0\u1eddng c\u01a1 b\u1ea3n<\/strong> \u0111\u1ec3 t\u01b0 v\u1ea5n ch\u00ednh x\u00e1c.<\/li>\n\n\n\n<li><strong>\u0110\u00e1nh gi\u00e1 h\u00e0ng qu\u00fd<\/strong>: role\u2011play + ch\u1ec9 s\u1ed1 KPI.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">13) Qu\u1ea3n tr\u1ecb phi\u00ean b\u1ea3n<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>v1.0 (23\/10\/2025):<\/strong> B\u1ea3n n\u1ec1n cho to\u00e0n h\u1ec7 th\u1ed1ng.<\/li>\n\n\n\n<li>G\u00f3p \u00fd g\u1eedi Ph\u00f2ng Kinh doanh; c\u1eadp nh\u1eadt <strong>v1.1<\/strong> theo th\u1ef1c t\u1ebf chi nh\u00e1nh.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y \u00e1p d\u1ee5ng: 23\/10\/2025Ph\u1ea1m vi: To\u00e0n h\u1ec7 th\u1ed1ng WORAA\/TOKOO \u2013 k\u00eanh Online (Website\/Zalo\/Facebook) &amp; Offline (Showroom).M\u1ee5c ti\u00eau: T\u0103ng t\u1ec9 l\u1ec7 ch\u1ed1t, chu\u1ea9n h\u00f3a tr\u1ea3i nghi\u1ec7m, gi\u1ea3m sai s\u00f3t; \u0111\u1ea3m b\u1ea3o \u0111\u01a1n c\u00f3 l\u00e3i v\u00e0 giao\u2013l\u1eafp \u0111\u00fang h\u1eb9n. 1) Nguy\u00ean t\u1eafc &amp; \u0110\u1ecbnh ngh\u0129a 2) Pipeline b\u00e1n h\u00e0ng &amp; SLA Lu\u1ed3ng t\u1ed5ng: Lead \u2192 Ph\u00e2n c\u00f4ng [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-14","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/posts\/14","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/woraa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14"}],"version-history":[{"count":1,"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/posts\/14\/revisions"}],"predecessor-version":[{"id":15,"href":"https:\/\/woraa.com\/index.php?rest_route=\/wp\/v2\/posts\/14\/revisions\/15"}],"wp:attachment":[{"href":"https:\/\/woraa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/woraa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/woraa.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}